Technical Toolkit
  • Design: Adobe Creative Suite (Photoshop, Illustrator, InDesign)
  • Development: HTML, CSS, Bootstrap
  • Collaboration: Content
The Brief

01. The Challenge

Legacy Foundations does deep foundation drilling, drilled shafts, slope stabilization and shoring, and ground improvement. The brand existed — it needed to hold up on a modern site and in presentations.

02. The Strategy & Role

I extended the brand across every leave-behind that had to match the work underground:

  • Responsive website that carries the existing brand forward.
  • Presentation folder, sell sheet, business cards, magazine ad.
  • Same company in the field and in the presentation leave-behind.
Visual System
✦ Brand Unification
✦ Sales Assets
✦ Marketing Collateral
✦ Web Design
✦ Web Development

04. The Results

They loved the responsive site and materials. For specialty industrial contractors, looking as capable as the work is half the bid.

Up Next
MOS Finishing
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Specialized contractor with a brand that still looks generic online? Let’s fix the front door.

Say Hi

Let’s make something that scales.

tsmilliedesign@gmail.com
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Central Florida ✦ EST. 2001
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